Firefox desktop
Metrics and statistics that get computed for every firefox_desktop experiment.
Metrics
qualified_cumulative_days_of_use
QCDOU
Qualified Cumulative Days of Use
Analysis Periods: weekly , overall
Data Source: clients_daily
Statistics: deciles, bootstrap_mean
Definition:
COUNTIF(active_hours_sum > 0 AND scalar_parent_browser_engagement_total_uri_count_normal_and_private_mode_sum > 0)
uri_count
URIs visited
Counts the total number of URIs visited. Includes within-page navigation events (e.g. to anchors).
Analysis Periods: weekly , overall
Data Source: clients_daily
Statistics: deciles, bootstrap_mean
Definition:
COALESCE(SUM(scalar_parent_browser_engagement_total_uri_count_sum), 0)
tagged_follow_on_search_count
Tagged follow-on searches
Counts the number of follow-on searches with a Mozilla partner tag. These are additional searches that users performed from a search engine results page after executing a tagged search through a SAP. Learn more in the search data documentation.
Analysis Periods: overall
Data Source: search_clients_engines_sources_daily
Statistics: deciles, bootstrap_mean
Definition:
COALESCE(SUM(tagged_follow_on), 0)
tagged_search_count
Tagged SAP searches
Counts the number of searches a user performed through Firefox's Search Access Points that were submitted with a partner code and were potentially revenue-generating. Learn more in the search data documentation.
Analysis Periods: overall
Data Source: search_clients_engines_sources_daily
Statistics: deciles, bootstrap_mean
Definition:
COALESCE(SUM(tagged_sap), 0)
separate_search_engine
Split PBM search engine
Indicates whether the client configured separate search engines for regular browsing and private browsing mode.
Analysis Periods: overall
Data Source: search_clients_engines_sources_daily
Statistics: binomial
Definition:
COALESCE(ANY_VALUE(default_search_engine != default_private_search_engine), false)
searches_with_ads
Search result pages with ads
Counts search result pages served with advertising. Users may not actually see these ads thanks to e.g. ad-blockers. Learn more in the search analysis documentation.
Analysis Periods: overall
Data Source: search_clients_engines_sources_daily
Statistics: deciles, bootstrap_mean
Definition:
COALESCE(SUM(search_with_ads), 0)
search_count
SAP searches
Counts the number of searches a user performed through Firefox's Search Access Points. Learn more in the search data documentation.
Analysis Periods: weekly , overall
Data Source: search_clients_engines_sources_daily
Statistics: deciles, bootstrap_mean
Definition:
COALESCE(SUM(sap), 0)
organic_search_count
Organic searches
Counts organic searches, which are searches that are not performed through a Firefox SAP and which are not monetizable. Learn more in the search data documentation.
Analysis Periods: overall
Data Source: search_clients_engines_sources_daily
Statistics: deciles, bootstrap_mean
Definition:
COALESCE(SUM(organic), 0)
days_of_use
Days of use
The number of days in the interval that each client sent a main ping.
Analysis Periods: weekly , overall
Data Source: clients_daily
Statistics: empirical_cdf, deciles, bootstrap_mean
Definition:
COUNT(ds.submission_date)
ad_clicks
Ad clicks
Counts clicks on ads on search engine result pages with a Mozilla partner tag.
Analysis Periods: weekly , overall
Data Source: search_clients_engines_sources_daily
Statistics: deciles, bootstrap_mean
Definition:
COALESCE(SUM(ad_click), 0)
active_hours
Active hours
Measures the amount of time (in 5-second increments) during which Firefox received user input from a keyboard or mouse. The Firefox window does not need to be focused.
Analysis Periods: weekly , overall
Data Source: clients_daily
Statistics: deciles, bootstrap_mean
Definition:
COALESCE(SUM(active_hours_sum), 0)
Data Sources
clients_daily
Definition:
mozdata.telemetry.clients_daily
search_clients_engines_sources_daily
Definition:
mozdata.search.search_clients_engines_sources_daily