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Pocket newtab

Usage and engagement metrics for Pocket content in New Tab.

Source | Edit

Metrics

urlbar_handoff_search_count

New Tab search bar searches

Number of searches performed in New Tab search bar.

Analysis Period: weekly, overall

Data Source: clients_daily

Statistics: bootstrap_mean

Definition:
IFNULL(SUM(search_count_urlbar_handoff), 0)

disabled_pocket_sponsored_content_in_new_tab

Disable Pocket sponsored content in New Tab clicks

Number of clicks to disable Pocket sponsored content in New Tab

Analysis Period: weekly, overall

Data Source: as_events

Statistics: bootstrap_mean

Definition:
COUNTIF(
          event = 'PREF_CHANGED'
          AND source = 'POCKET_SPOCS'
          AND JSON_EXTRACT_SCALAR(value, '$.status') = 'false'
      )

disabled_pocket_in_new_tab

Disable Pocket in New Tab clicks

Number of clicks to disable Pocket in New Tab

Analysis Period: weekly, overall

Data Source: as_events

Statistics: bootstrap_mean

Definition:
COUNTIF(
          event = 'PREF_CHANGED'
          AND source = 'TOP_STORIES'
          AND JSON_EXTRACT_SCALAR(value, '$.status') = 'false'
      )

pocket_sponsored_content_clicks

Pocket sponsored content clicks

Number of Pocket sponsored content tiles clicked in New Tab

Analysis Period: weekly, overall

Data Source: as_events

Statistics: bootstrap_mean

Definition:
COUNTIF(
          event = 'CLICK'
          AND source = 'CARDGRID'
          AND JSON_EXTRACT_SCALAR(value, '$.card_type') = 'spoc'
      )

pocket_organic_rec_clicks

Pocket organic rec clicks

Number of Pocket organic recs clicked in New Tab

Analysis Period: weekly, overall

Data Source: as_events

Statistics: bootstrap_mean

Definition:
COUNTIF(
          event = 'CLICK'
          AND source = 'CARDGRID'
          AND JSON_EXTRACT_SCALAR(value, '$.card_type') = 'organic'
      )

Data Sources

clients_daily

Definition:


as_events

Definition: