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Multi product

metric-hub

Pre-defined metrics for multi_product. These metrics are defined in metric-hub

mobile_daily_active_users_v1

Mobile DAU

This is the official DAU reporting definition. The logic is defined in bigquery-etl and is automatically cross-checked, actively monitored, and change controlled. Whenever possible, this is the preferred DAU reporting definition to use for Mobile products. This metric needs to be aggregated by submission_date. If it is not aggregated by submission_date, it is similar to a "days of use" metric, and not DAU.

For more information, refer to [the DAU description in the Mozilla Data Documentation](https://docs.telemetry.mozilla.org/concepts/terminology.html#dau).
For questions please contact bochocki@mozilla.com or firefox-kpi@mozilla.com.

Data Source: mobile_active_users_aggregates_v1

Definition:
SUM(dau)

mobile_dau_kpi_v1

Mobile DAU KPI

The average Mobile DAU in the 28-day period ending on December 15th. This is the official Mobile DAU KPI reporting definition. The logic for calculating DAU is defined in bigquery-etl and is automatically cross-checked, actively monitored, and change controlled. To reconstruct the annual Mobile DAU KPI, this metric needs to be aggregated by EXTRACT(YEAR FROM submission_date).

For more information, refer to [the DAU description in the Mozilla Data Documentation](https://docs.telemetry.mozilla.org/concepts/terminology.html#dau).
For questions please contact bochocki@mozilla.com or firefox-kpi@mozilla.com.

Data Source: mobile_active_users_aggregates_v1

Definition:
SUM(IF(FORMAT_DATE('%m-%d', submission_date) BETWEEN '11-18' AND '12-15', dau, 0)) / 28