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Firefox desktop

metric-hub

Pre-defined segments for firefox_desktop. These segments are defined in metric-hub

regular_users_v3

Regular users (v3)

Clients who used Firefox on at least 14 of the 27 days prior to enrolling. This segment is characterized by high retention.

Data Source: clients_last_seen

Definition:
{{agg_any("is_regular_user_v3")}}

new_or_resurrected_v3

New or resurrected users (v3)

Clients who used Firefox on none of the 27 days prior to enrolling.

Data Source: clients_last_seen

Definition:
LOGICAL_OR(COALESCE(is_new_or_resurrected_v3, TRUE))

weekday_regular_v1

Weekday regular users (v1)

A subset of "regular users" who typically use Firefox on weekdays.

Data Source: clients_last_seen

Definition:
{{agg_any("is_weekday_regular_v1")}}

allweek_regular_v1

All-week regulars (v1)

A subset of "regular users" that have used Firefox on weekends.

Data Source: clients_last_seen

Definition:
{{agg_any("is_allweek_regular_v1")}}

new_unique_profiles

New unique profiles

Clients that enrolled the first date their client_id ever appeared in telemetry (i.e. new, unique profiles).

Data Source: clients_last_seen

Definition:
COALESCE(ANY_VALUE(first_seen_date) >= submission_date, TRUE)

pocket_countries

Pocket Countries

Clients in countries with Pocket.

Data Source: newtab_interactions

Definition:
LOGICAL_OR(COALESCE(country_code in ('AT', 'BE', 'CA', 'CH', 'DE', 'GB', 'IE', 'IN', 'US'), FALSE))

Sponsored Tile Countries

Clients in countries with AdMarketplace Sponsored Tiles.

Data Source: newtab_interactions

Definition:
LOGICAL_OR(COALESCE(country_code in ('AU', 'BR', 'CA', 'DE', 'ES', 'FR', 'GB', 'IN', 'IT', 'JA', 'MX', 'US'), FALSE))

marketing_tier1_countries

Marketing Tier1 Countries

Clients in countries considered Tier 1 by Marketing. Other business units may have different definitions of 'Tier 1'.

Data Source: newtab_interactions

Definition:
LOGICAL_OR(COALESCE(country_code in ('CA', 'DE', 'FR', 'GB', 'US'), FALSE))

clients_with_blocked_sponsors

Clients with Blocked Sponsors

Clients with any sponsors in their newtab blocked sponsors list.

Data Source: newtab

Definition:
{{agg_any("ARRAY_LENGTH(metrics.string_list.newtab_blocked_sponsors) > 0")}}

suggest

Clients in Firefox Suggest

Clients who are eligible for Firefox Suggest

Data Source: clients_daily

Definition:
COALESCE(LOGICAL_AND(
    locale LIKE 'en%'
    AND country = 'US'
    AND (
        browser_version_info.major_version > 92 OR
        (browser_version_info.major_version = 92 AND browser_version_info.patch_revision >= 1)
    )
), FALSE)

suggest_offline

Clients in Firefox Suggest Offline

Clients who are in the Firefox Suggest Offline experience

Data Source: clients_daily

Definition:
COALESCE(LOGICAL_AND(
    locale LIKE 'en%'
    AND country = 'US'
    AND (
        browser_version_info.major_version > 92 OR
        (browser_version_info.major_version = 92 AND browser_version_info.patch_revision >= 1)
    )
    AND NOT IF(user_pref_browser_urlbar_quicksuggest_data_collection_enabled = 'true', TRUE, FALSE)
), FALSE)

suggest_online

Clients in Firefox Suggest Online

Clients who are opted into the Firefox Suggest Online experience (data sharing)

Data Source: clients_daily

Definition:
COALESCE(LOGICAL_AND(
    locale LIKE 'en%'
    AND country = 'US'
    AND (
        browser_version_info.major_version > 92 OR
        (browser_version_info.major_version = 92 AND browser_version_info.patch_revision >= 1)
    )
    AND IF(user_pref_browser_urlbar_quicksuggest_data_collection_enabled = 'true', TRUE, FALSE)
), FALSE)