Pocket newtab
Usage and engagement metrics for Pocket content in New Tab.
Metrics
newtab_sponsored_pocket_stories_enabled
**Newtab Sponsored Pocket Stories Enabled **
Whether or not Pocket Sponsored Stories is enabled on the New Tab.
Analysis Period: weekly
, overall
Data Source: newtab_interactions
Statistics: binomial
Definition:
COALESCE(MAX(CAST(pocket_sponsored_stories_enabled AS INT)), 0)
newtab_pocket_enabled
**Newtab Pocket Enabled **
Whether or not Pocket is enabled on the New Tab.
Analysis Period: weekly
, overall
Data Source: newtab_interactions
Statistics: binomial
Definition:
COALESCE(MAX(CAST(pocket_enabled AS INT)), 0)
newtab_searches
**Newtab Handoff Searches **
Count of searches performed on the New Tab and handed off to the urlbar
Analysis Period: weekly
, overall
Data Source: newtab_interactions
Statistics: deciles
, bootstrap_mean
Definition:
SUM(COALESCE(searches, 0))
sponsored_pocket_clicks
**Sponsored Pocket Clicks **
Count of clicks on Sponsored Pocket content.
Analysis Period: weekly
, overall
Data Source: newtab_interactions
Statistics: deciles
, bootstrap_mean
Definition:
SUM(COALESCE(sponsored_pocket_clicks, 0))
organic_pocket_clicks
**Organic Pocket Clicks **
Count of clicks on Organic Pocket content.
Analysis Period: weekly
, overall
Data Source: newtab_interactions
Statistics: deciles
, bootstrap_mean
Definition:
SUM(COALESCE(organic_pocket_clicks, 0))
Data Sources
newtab_interactions
- New Tab Interactions
New Tab Interactions
Definition: